I will provide americas B2B specialist | NORDICIE

Madison Torres grew up in Denver and studied Marketing at University of Colorado Boulder before spending five years in commercial interiors sales. She worked first at a regional furniture dealer and then at a national acoustic panel distributor, where she developed deep expertise in how American design firms and contractors make purchasing decisions. She joined Di-Atomic because she saw NORDICIE filling a real gap: quality certified products at significantly better pricing than US distributors, without the headaches of direct China sourcing. Madison understands that American buyers need reliability, clear specifications, and a partner who won't waste their time. Her role is to schedule appointments between qualified prospects and the NORDICIE sales team. She researches projects, understands timelines, and positions meetings as specification consultations for upcoming work. She's the SDR who gets how design firm dynamics work—the difference between a principal making specification decisions and a project manager executing them.