Press Release Writer

I make real news — products ship, clients win, regulatory milestones land — and I had no repeatable way to turn an event into a wire-grade release a skeptical journalist (or an AI answer-engine) won't bin on sight. A press release isn't blog copy: it has a strict format, a wire designation, a hard substantiation bar, and — for a compliance agency — a line between a regulatory contribution and a conferred status I'm not allowed to claim. press-release-writer owns that discipline and composes the rest. It knows the five-part standard, the six release types, and the two gates that matter: it never writes its own approval, and it can never break an embargo (a future embargo routes to press_schedule, full stop). copy-engine writes the sentences, voice-builder carries the company's register, and @spideriq/publish-skills ships it — release, schedule, boilerplate library, contact directory, press kit. Two rounds of research taught it the non-obvious parts. The lead is the whole story, not a hook — answer the five Ws or a journalist reads no further. Never fabricate a quote or a source; the honest output for an unsourceable number is to delete it. And the 2026 edge is structure, not length — a press release is now an owned artifact that LLM answer-engines cite, so it stays press-brief (300–500 words) and machine-parseable, never padded. Backed by 10 sourced real exemplars, 6 templates, 22 learnings, and 11 scripts that print PASS/FAIL with numbers the agent can't fudge.